The Hunid Racks flyers post the other day left us at EADJ scratching our heads and nuts about wtf the group of terms meant on the energy drink flyer:
Are they serving suggestions for what to eat with the drinks? Are they personalized license plates? Well, thank heaven for the Internet. We found Hunid Racks' web page, where they clarified for us.
Verbatim, from their website:
Where did the name "Racks" come from?
The term Rack comes from black folks in the hood. "How much are you selling your car for? 5 Racks ($5000.00). "How much did your chain cost? 2 racks ($2000.00). A Rack for this, a Rack for that. It's a term people in the streets are very familiar with. It's an old saying, if you can make 100 Racks coming out the hood you have made it big time.
Why use the name 100 Racks?
No matter what level you hustle on, whether it be School, Business, Rap, or Real Estate you can achieve the ultimate goal "100 Racks".
So that list of terms (CHEESE, GUAC, HUNID THOW-WOW, LOAFS, and STACKS) are just synonyms for $100,000. I guess.
So now you can stop wondering, Vince Soliven!
Thursday, June 19, 2008
In Need of Clarification
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