So, let's say you're this big bottled water company selling "high end" water that's better than other water because yours comes from Fiji, and your sales have plummeted recently because people are realizing that paying extra for your brand is doubly bad for the environment because of how much plastic you use to make bottles and how much fuel it takes to ship your special water all the way from a tropical island, but then some marketing guy says you should ride this "going green" wave and somehow perversely exploit this trend to further promote your earth-killing water by running lots of billboards and setting up a website that boasts that you've measured your own carbon footprint and displays your goal of using 20% less packaging by 2010 and exploring WIND to help power your goddamn bottling plants. Good job, asshole.
2 comments:
People eat this shit up though.
you mean, DRINK it up, huh? LOLZ
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