Each contestant pretended to be delighted to hold the bottle of whatever they'd been asked to peddle; quite a few said something like, "wow, I actually use this product!"
Watch this video to see glimpses of Lorenzo Lamas' soul dying:
And here's a way-too-long video that explains the "spokesmodel search" more in depth. I think it's no accident that the length of the video is 9:11.
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