"Whoa!"

I somehow came across this Hallmark movie: Socked In For Christmas, starring Joey Lawrence:

What the hell is "socked in"? Is that a stocking pun? Is it something I should look up in Urban Dictionary (answer: NO)? I had to look it up:

Oh, okay. I also found out the producers of the movie gave it an alternate title for slow people unfamiliar with WWII lingo like me:

Snow-In makes a little more sense, although it still sounds like a telethon. IMDb says it stars and was written by someone named Melina Alves. I don't know who that is, so I googled it, and THIS came up:

WHOA! INDEED

A Baffling Tie-In

Spotted at Walgreens, a poster for... uh... What is this poster for?

It's not selling any merchandise that ties in with the release of "Freakier Friday". The poster is placed at the front of the store, not next to anything in particular. And the copy just reads:

From mundane Mondays to freakier Fridays, we got you.

Whether you're 18, 80 or somewhere in between, Walgreens is here to help.

We're for Women.

What the hell? Disney just gave Walgreens money to display a super vague, half-assed movie mention in the hope that somebody who needed lip balm or their diuretic medication sees it and immedately wants to watch the movie? We're they hoping their target audience would be like, "I was gonna grab some M&Ms, VO5 shampoo and a bedpan, but now that you mention it, I think I'm going to see the Lindsey Lohan/Jamie Lee Curtis long awaited sequel 'FREAKIER FRIDAY' in theatres now!"

Could someone in marketing please explain this to me? thx

BONUS Semi-related segment:

I saw this photo on Facebook and my dumb geek ass briefly thought Jamie Lee Curtis was standing in an R2D2 body.

UAG

Quick Wh•re Test

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Let's Turn a Jeans Sales Display Into Sequential Storytelling!

I was bored at the Levi's Store while my sons were shopping, and I spotted four posters on one wall and figured, What if that was somehow a comic strip-style story?

Here's a close up of the posters. And here we go:

Toby was feeling pretty happy and carefree.

But then his needy sister Charlotte stopped him and they started wondering what they were going to do for dinner.

Toby realized they didn't have any money.

But luckily their friend Cade had a roll of quarters and they ate Funyuns from the vending machine!

The end. I didn't say it was a good sequential story.

Still In Business!

Although Bed Bath and Beyond has closed most of their stores nationwide, their website continues to show that they're still affordable and essential for today's shoppers.

Should I Be Worried?

 Pictured below, a kidnapper is on his way to pick me up: